Michael is a pioneer of the Australian digital marketing landscape. Since opening Shout in 2010, he’s driven growth for businesses of every shape and size. There isn’t a digital challenge he hasn’t seen or a platform he’s not experienced in.
Global reach starts with the right international SEO agency
Global growth depends on the right language, location, structure and intent signals. Shout helps brands expand internationally with SEO strategies built for market relevance, hreflang accuracy and commercial demand. Your X-Chart shows you exactly where to start.
Get your personalised free X-Chart to find out
Chamal Alahakoon
Trusted by Australia’s most recognised brands
International SEO struggles we solve every day
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Not knowing where to start with global expansion
Overwhelmed by the number of technical and strategic decisions involved before even launching in a new market.
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No in-house expertise for international SEO
Lacking the specialist knowledge needed to manage the added complexity of
multi-region, multi-language SEO. -
Managing SEO across multiple teams or regions
Local teams, agencies or stakeholders working inconsistently across markets, diluting overall strategy.
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Balancing consistency with local relevance
Maintaining a consistent global brand while still adapting content and strategy for each market.
It starts with knowing exactly where you stand
Understand your international SEO performance
Before you invest further in international SEO, you need clarity on how your brand is performing across every market you’re in, whether your structure and content are working in your favour, and where your visibility is falling short. The X-Chart is Shout’s proprietary marketing audit, built around a guaranteed forecast for your business over the next 3, 6 and 12 months. It gives you a clear commercial view of what’s working, what isn’t, and exactly what it will take to grow in the markets that matter most.
No obligation to sign
100% Confidential
Personalised for brand
An international SEO agency built for global growth
Here’s what that looks like in practice
Shout Digital works as an international SEO agency for businesses ready to grow beyond their home market, building strategy around genuine market-specific content and technical accuracy, so your brand shows up with authority in every region you target. We bring genuine international SEO expertise to every market you’re targeting, whether you need support for an in-house team or a fully managed strategy from end to end. Every engagement is shaped around your specific goals, markets and competitors, so wherever your next customer is searching, we make sure you’re found first.
We’re business people too,
and we understand how busy you are.
So here’s our pitch in 30 seconds.
Our clients have generated over $100 million in new revenue working with Shout, backed by multiple 5-star Google reviews. Every account is handled by a dedicated, senior team who bring that same care to expanding your brand into new markets, wherever your next customer is searching. Book a call, and we’ll turn your X-Chart around within 24 hours, so you know what it’ll take to get there.
Michael Jenkins
International SEO services covering every market
International SEO helps search engines and customers understand which content is right for each market. Shout aligns technical setup, localisation, content, authority and measurement to support global growth.
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Hreflang and site structure
Improve the way search engines serve the right page to the right audience, so customers land on the version of your site built for them.
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Market-specific keyword strategy
Identify how customers search in each region, not just direct translations, so content targets real local search behaviour.
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Localised content optimisation
Create pages that reflect local language, proof, offers and buying expectations, rather than a single message applied across every market.
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International technical SEO
Reduce duplication, indexation and canonical issues across multi-market sites, so search engines can crawl and rank each version correctly.
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Regional performance reporting
Track growth by market, language, page type and commercial outcome, giving you a clear view of what’s working where.
Brands we’ve grown 5X, 10X even 50X
A site-wide content strategy helped drive rankings for brand and products
The team at Shout helped us create a digital strategy that drove sales and keeps us visible.
Bed Bath N Table
- #1
- SEO Position for Category
- #1
- SEO Position for Sub-Categories
- 91%
- Increase in Organic Traffic
Don’t take our word for it. Take theirs.
The team behind your international SEO strategy
A senior team with hands-on experience managing SEO across multiple markets, languages and regions, dedicated to helping your business grow with authority wherever you expand.
Guy brings a postgraduate qualification and 10+ years’ experience across SEO, Google Ads, social and web development. He sits at the intersection of strategy and delivery — building client partnerships and cutting through jargon to deliver clear, measurable growth.
Gabriela has 14 years in performance marketing, including Head of Biddable Media at B&T’s 2023 Performance Agency of the Year, and 10 years in executive leadership. She develops data-driven strategy across all paid media and leads teams towards excellence.
With 10+ years across enterprise and technical SEO, CRO and analytics, Chamal specialises in turning complex websites into high-converting customer journeys — especially where SEO, journey optimisation and emerging AEO/GEO opportunities intersect.
Parmiss brings 15+ years of senior in-house and agency SEO leadership, having driven organic and paid search growth at Kmart Australia ($450M incremental revenue), Country Road Group ($35M) and REA Group ($375M). She now specialises in AI Search and Answer Engine Optimisation,.
Eric leads client services at Shout, bringing extensive digital marketing experience and a consultative approach to bridging strategy and business outcomes. He’s built a career on customer advocacy, turning complex challenges into clear, accountable growth plans.
Anna spent years as a TV editor for networks including Warner Bros., ITV Studios, Fremantle and BBC Studios, cutting shows like My Kitchen Rules and The Great Australian Bakeoff. She now brings that storytelling instinct to Shout’s content strategy.
15+ years running paid social and performance media for major brands — Nestlé, Nespresso, Lion and Spotify as Performance Director at Reprise Australia (APAC Agency of the Year, 2021). Deep, hands-on paid social expertise at real scale.
No matter where you are in Australia, X marks the spot.
Our entire team is based in Australia, across every capital city, with no offshoring.
One 30-minute call. A clear path to growing in every market you target.
Benefits of your X-Chart:
- Get your free X-Chart within 24 hours
- Clear, data-backed view of your international search performance
- A commercial view of where to expand next
- Trusted by brands growing across multiple regions
400%
Revenue Growth
10X
Return on Ad Spend
4X
Organic Sessions
Rated 5 out of 5 stars
Shout showed us it’s not about how big you are, it’s how smart you do things.
Sam Wood · 28 by Sam Wood
Your free X-Chart starts with a chat with one of our specialists
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FAQs
Your international SEO questions, answered
Find all the answers to your questions about our international SEO services here.
International SEO is the process of optimising a website so search engines can correctly identify and rank the right content for users in different countries or languages. It combines technical elements like hreflang tags and URL structure with strategic considerations like market-specific keyword research, localised content and regional link building.