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Social media has never been more important in Canberra.

Let's get the facts straight. The vast majority of experts mismeasure social media marketing strategies or target the wrong audience entirely. Put an end to the vanity metrics and focus on what really matters: the profits you get in return. In our experience as a premier social media agency, we're able to convert thumbs up into revenue. By creating compelling ads and hard-hitting campaigns, we don't just deliver impressions, we create holistic strategies that make you look good. Boost your Canberra brand's long-term visibility with a campaign that goes beyond surface-level results.

Michael Jenkins

Michael Jenkins
Digital Strategist

There's no more hiding. Here's how we handle social media. process.

Social media is often mistaken for creating organic posts, blasting them out and hoping for the best. In the wake of Zuckerberg's modernisation of the field for all of us - as well as the platforms following behind the Metaverse-to-be - there is more than ever to keep up with. Through our social media services, we're ready to give you a voice. We accomplish this with a highly refined process.

1

Define budget and campaign goals.

Based on the budget you have allocated, we define the realistic campaign touchpoints and scale. In this step, we can also take a look at a competitive analysis, which can offer valuable insights into what the best course of action would be. Following that, we will determine the expected commercial results of this budget.

2

Determine a strategy.

To achieve the outcomes set in step one, Shout will determine which activity, platforms, and audience segments are necessary. 

 

3

Implement the plan.

Now is our chance to shine and show you why we’re the best social media advertising agency in Canberra. Our strategy will be executed from start to finish with the right people and technology.

4

Analyse, report, and optimise.

We treat each project as if it were our own, putting our strategic minds to work. In addition to documenting all learnings for reporting, the experts at our social media agency in Canberra will determine if the activity and resourcing plan were effective. Based on these findings, we re-attribute waste, if any, and optimise our efforts.

We'll make your posts go viral.

Have you ever lived your online business life in the fast lane? Make those thumbs-ups into massive $$$ powerhouses with the help of Shout social media marketing in Canberra.

It's time to take social media seriously.

Business and digital agencies have used these platforms as showcases for too long. But when the results can't be seen, this hype won't make you hip. We see this common problem with social media ads all the time, and it is frustrating to waste time and effort on marketing tactics that are ineffective.

It takes years of experience to discover what these secrets are about being active on these networks. Our social media campaigns in Canberra are profit centres for our clients. You can enjoy a highly refined strategy that is tailored directly to your brand - not someone else's. We make sure your campaign drives traffic, leads, and sales, rather than just a simple 'like'. 

It can feel stressful when you have so many platforms and competitors vying ]for your audience's attention online. This is where we can help, since we're acutely aware of how user behaviour varies between platforms. Using social media marketing for your Canberra brand, we know what to post and when to create cult followings. Our #1 Canberra social media agency makes campaigns work through branded campaigns that build brand awareness, not an engagement you can't measure. 

It's because we make campaigns work that we are Australia's leading social media agency. In order to achieve never-ending success, they should always evolve over time, taking trends and performance into account. Our strategy will never stagnate, and neither will yours.

 




Influence your target audience endlessly.

It's one thing to keep your audience engaged with your channels. Another step is to ensure they take the action you want them to. 

Our social media marketing agency in Canberra can turn interest into warm, strong influence using initial interest as the starting point. Utilise our team of experts to develop an industry-leading social plan for your brand.

We'll develop your digital marketing creativity and refine your calls to action where they matter most. We hone in on every message to produce hard-hitting campaigns each time, using the most agile social media management services, data and tools to do so. It all starts with a team that's willing to show you how to become a market leader - and that's about more than just a logo on a Facebook Business Page. It's time to choose a full-service agency like Shout.

Let us optimise your Canberra social media marketing.

It’s never a good idea to leave social media strategy up to chance. With Shout’s social media experts, you will outperform your competition in no time. We’ll get you growing ASAP.

We know our Canberra social media experts are your cup of tea.

Turning likes into $$$.

Compared to other social networks, Facebook has a much bigger audience, with almost 3 billion active users. That means it not only reaches audiences worldwide but turns that reach into explosive growth.

Get more bang for your likes.

Through our Canberra social media marketing agency’s understanding of these channels, we can help you create campaigns that don’t just look great, but actually deliver results as well. 

Don't just post content. Post profitable content.

With the right content and messages, you can generate leads, start conversations, and speak directly to your most promising customers at the right time. Drive demand and build engagement with our digital agency. We’ll get you growing!

Results worth shouting about
EVEN MORE HAPPY CLIENTS

Our creative agency is the missing piece of your social puzzle.

Social media advertising FAQs

Are you having trouble grasping the concept of these platforms? Let our Canberra marketing specialists and strategists answer any questions you might have. We love to talk. 

Initially, platforms like Facebook were launched to make sharing, communicating, and collaborating easier for college students, because traditional media just wasn’t cutting it. Through the explosion of other platforms and strategic business partnerships, communities from every walk of life have gained convenience and communication.

Because of this, each platform’s user behaviour has become extremely niche and specific. Despite the fact that every brand has the potential to leverage networks as ripe opportunities, there’s already a lot of online noise to contend with. Take Facebook, for instance – brands post an average of 8 posts a day on this platform. How are you being seen if you’re not one of them? That’s missed business growth in a nutshell.

These channels give us a way to keep in touch in a way that wasn’t possible before. It also means a lot of marketing messages, with one ad campaign after another appearing in feeds, making it hard for your brand to be heard.

You’re in luck, though, because our digital marketing agency in Canberra knows how to take advantage of these opportunities and make sure you’re heard. Even the savviest entrepreneur comes to us for a multifaceted digital approach. Why? Because we’re the masterminds behind great marketing strategies that eliminate the possibility of making another expensive business mistake. Our clients online trust us to take their presence in the digital realm higher, so we use our insights across content marketing, marketing principles, brand story elements and the ever-changing digital landscape to drive ultimate success.

Your competitors are likely already optimising their social media channels to grow their business. If you’re not, you’re already behind. Platforms like Facebook and Instagram are used by so many people each and every day, so they deserve attention and investment more than ever before.

In case you need more convincing, here are five reasons that show the importance of agencies like ours:
  1. Cut down on marketing expenses: Having an agency take care of your social means you can focus on other aspects of your business instead. As a result of our understanding of every platform, all algorithms, and your target audience, we possess the skills, resources, platform relationships, and technology to create better results in much shorter timeframes.
  2. We know how to develop communications on all platforms: No matter where in Canberra you are located, it’s tempting to keep your digital media marketing campaigns in-house, regardless of whether you’re a start-up or an industry leader. As an agency, we fully understand the importance of understanding a company’s culture, presenting a familiar tone to potential clients, and interacting with clients in a way that feels like a collaboration, rather than an infringement. In any case, you need to know that you can trust our social media management agency in Canberra to get you all the right followers using best-practice, industry-leading methods.
  3. Gain an extra set of eyes: It’s all too easy to get caught up in the moment when you’re focused on a product or brand. You might find it helpful to enlist the help of a social media marketing agency in Canberra, like us, if this resonates with you in any way. We offer unbiased opinions based on our experience and perspective, so you know what’s working and what’s not.
  4. Avoid those awkward mistakes: In the social world, you can carry out a fast and direct two-way conversation between your business and your customers, so room for errors is almost non-existent. There have been cringe-worthy stories about campaigns gone wrong, and we’ve all seen the consequences when these events are handled incorrectly. To avoid these awkward moments, we recommend hiring a boutique marketing agency that can do it for you.

If they can talk the talk, they need to walk the walk. To get your brand on the centre stage online, a good social media management agency uses all the right social media listening tools, networks, and data-backed strategies. If your target audience isn’t active on a platform, for example, it doesn’t make sense to be active on it. 

 
Services like this are typically provided by digital marketing agencies that specialise in:
  • Facebook advertising, Instagram marketing, LinkedIn marketing and YouTube campaigns
  • Influencer campaigns.
  • An all-encompassing content strategy that takes into account dynamic ads, stories, video ads, photo ads, user-generated content, newsjacking, etc. 
  • Managing social media campaigns from sharing a blog post on major platforms to monitoring social listening. 
  • Mimicking your official web design in your graphic design for cohesive branding.
  • Campaigns aimed at all your target audiences.
  • The ability to report and analyse your marketing investments in order to prove campaign performance. 
  • Aligning performance with your business needs, business goals and key indicators.
  • Assessing further opportunities across email marketing, search engine optimisation, media planning, public relations and even local news outlets.

In addition, any agency should be able to integrate your efforts on these channels with your other marketing methods, such as SEO or PPC, creating cost-effective business solutions that connect all of the dots.

Our philosophy at Shout is that the first sign of a great agency is the creation of a cohesive visual language, tone and style across all platforms. In addition to transparent reporting, your strategy should be executed with expertise, experience, and awareness at all times. 

You will ultimately lose money if you attempt to manage your own social media campaigns without the proper expertise. This will not only waste your time and money, but it could harm your brand’s reputation as well, even if one mistake is made. 

By outsourcing your campaigns to an expert, you eliminate the hassle and chance that your in-house resources are less efficient. Because we have the industry insights and experience to know what works and what doesn’t, you get better results for your investment – which is always a win.

By investing in a social media management agency that knows how all of these platforms work, you will also be protected from risks or inaccurate information. As someone who has dabbled in this space for years on end, we know the tools to use, the data to collect, and the best ways to target your audience. When you don’t have an agency on your side (particularly us), you leave your campaigns at risk of misalignment or even redundancy. Use these channels to your advantage now instead of letting your brand be drowned in the endless noise. 

It's good to have followers. Returns are better.

We have a team of experienced, dedicated gurus who are ready and able to put their knowledge to work in your business. Our social media strategists and planners will get your efforts on track and help you channel them into a steady revenue stream. Are you ready to make waves? So are we.

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Platforms like these have transformed the digital marketing landscape by allowing anyone with a smartphone or computer to become a publisher. Years ago, marketers would have been hard-pressed to believe their own customers would create content for them. 

Social media can provide exactly that today: a legion of brand advocates who actively promote your products.

For many consumers, staying connected to their favourite brands via these social networks is as enjoyable, addictive, engaging, and interactive as staying in touch with their closest family and friends. These networks can be like wearing a badge of honour. Are you ready to pin them on your biggest target audience?

As an entrepreneur, you already have a lot on your plate. Especially at this moment in time, your industry is already going through a massive transformation. Keeping up with online trends isn’t something you can do ‘on the side’. But that’s okay, because you’re the best at what you do, and we’re the best at online advertising. And we’re ready to show you.

At Shout, we have mastered the technique for optimising social media advertising campaigns. We live and breathe it. Your profiles will be filled with show-stopping content that we help you create. 

As well as helping you create engaging conversations with your followers, we’ll monitor their comments and concerns using social media listening tools. In addition, we help you create a tone of voice for digital marketing that allows you to build valuable relationships with your customers. Our data and connections will even help us analyse your campaign performance and optimize it in a way that you can’t do alone. 

You may feel as if you are standing at the foot of Everest. However, it isn’t as important as you may think. You can reach a broader audience than just those who follow your account – you just need to know how. Hint: We’re the answer.

Even cross-border marketing can be done with social media. Using Facebook ads you can segment your audience by age, income, and gender, or use Instagram to get visual. You can segment based on interests, behaviors and more. In this respect, these networks can be more powerful than any other form of media. 

Does it feel like there’s always been an unspoken loss when it comes to your marketing budget? Maybe you’ve just accepted that some of your budget will go to targeting the wrong people. Let’s stop that thought in its tracks.

We target the most influential audiences for your space on the most influential platforms . Don’t waste time and money on digital marketing campaigns that aren’t right for you. Switch things up. 

Get social with your brand.

The way we use these channels for our personal leisure is very different from how we use them for business; they’re like two separate worlds. Generally, when a brand makes an online faux pas, it’s by stepping outside of their lane and entering into a discussion they shouldn’t. It’s vital to know where the grey area lies.

When brands mix business and pleasure on social media, they alienate their audience. The message is mixed and it creates thin ice for skaters to skate on. At Shout, we understand exactly how to create the perfect balance for your strategy, keeping things exciting for your compelling message, but not going overboard. 

Over the past few years, Shout has been the Canberra social media management agency of choice for many brands. It takes a lot of hard work and patience to be at the forefront of this field. The goalposts also move daily. 

Remember that there are 3.6 billion people using these platforms, so it pays to invest in this tactic to get a firm grasp on your online presence. However, the smaller your budget, the trickier it is. But we at Shout, on the other hand, take care of all these hassles for you, ensuring that you get seen when it matters most – even if you’re a small fish in the sea.

Invaluable insights

Marketing insight collection from the digital marketing industry, google algorithm changes, client case studies and proven marketing strategies that will improve your digital marketing campaigns.

Imagine how guaranteed sales would change your marketing strategy.

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