Shout's campaign not only helped drive traffic, it helped grow the value of each visit to the site
Independence Australia is a social enterprise providing choices for people wanting to live more independently with a disability or other personal need. The ecommerce store is a large revenue driver and they wanted to expand the market share of the store to drive further revenue growth.
Within 8 months, Independence saw a traffic growth of 53% whilst their conversion rate also grew by 41% via a qualified keyword strategy across SEO and SEM. The average session value more than doubled from $4.80 to $9.99, and their revenue grew by 213%
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