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Case Study
Fruit2Work

When COVID hit Shout stepped in to pick the low hanging fruit.

Fruit2Work B2B Leads Grew 8x

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By shifting focus to high-intent account based marketing we found corporates with existing social-enterprise budgets.

Paid Search
7 x ROI
Return on SEO spend
12x
Conversion Rate
6x%

Delivering the freshest content

A highly targeted search strategy, a rebuilt website and content of the highest relevance softened a global pandemic.

Delivering the freshest content

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Organic growth chart displaying multipliers

THE PROBLEM

Lockdowns have significantly reduced corporate orders. Moreover, the new business pipeline was reliant just on referrals and word of mouth within the CEO’s network.

OUR SOLUTION

When lockdown hit Shout went all in on high-intent account based marketing opportunities that had an existing social enterprise budget. This kept the impact and purpose of the brand as a priority.

  • Paid Search – Developing highly targeted
  • Organic Search – Increasing organic search rankings
  • Conversion Rate Optimisation – Redesigning the site to rank key terms in organic search results
  • Web Development – Redesign and rebuild website
  • Content writing – Create language framework and reauthor all website content that is on purpose
  • Impact – Worked with Social Impact Agency to craft further reach into new markets
ROI Paid Search
7x
Return on SEO Spend
12x
Conversion Rate
6x

Imagine how guaranteed sales would change your marketing strategy.

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