Case Study
Cocobella

Increasing demand and organic traffic to enhance organic growth.

We helped Cocobella grow 5x organic revenue

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    LET’S SEE HOW YOUR X-CHART COMPARES
    seo x-chart

    Let's see how your x-chart compares Get in touch today

    A smoother path to success for smoothies.

    Increase in Traffic
    354%
    Increase in sessions
    422%
    Cost per click
    reduced 49%
    Bounce Rate reduced
    35%

    A Refreshing Change

    Applying the brand attributes across all channels provided easy recognisition for messaging.

    “The team at Shout thought beyond the obvious to find interesting ways to raise to boost demand generation for Cocobella.” Cocobella

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      Organic Growth

      THE PROBLEM

      Cocobella established a reputation for its 100% natural, organic and chemical free coconut water drink. A brand extension into smoothies demanded a campaign to raise awareness for the new range and generate demand. Shout used a smart mix of SEO and multi-channel thinking to increase share of voice in a crowded and competitive market, drive qualified traffic to the site, increase engagement and encourage conversion.

      OUR SOLUTION

      As the strategy is to increase demand generation, we have optimised organic and paid search for all areas of the funnel. Whether someone is wanting to know the benefits of various Coconut products, such as water and Yogurt, a recipe containing Coconut water, or articles that are relevant, Cocobella will likely be found in the user journey. Moreover, we have also helped with data acquisition via content and competition campaigns to help drive database size.

      Coconut Water 
      #6
      Coconut Yogurt 
      #5
      Coconut Water Recipes 
      #1
      Coconut Yogurt Bowls
      #1

      Imagine how guaranteed sales would change your marketing strategy.

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        More results.

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        Michael Jenkins

        Digital Strategist
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        What you will learn from the chat

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          Michael Jenkins

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          What you will learn from the chat

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          Michael Jenkins

          Digital Strategist
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