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    Case Study
    The Realise group

    Taking the mystery out of ROI and lead generation

    Retail Express conversion rate grew 3.3x

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      B2B lead generation strategy, + a social media recruitment campaign = results

      Organic Search Growth
      6x
      Mystery Shopping Programs
      #1
      Mystery Shopping
      #3
      Field Agent recruitment
      7x ROI
      ABM Program
      14x

      Retail therapy

      This combination of tactics helped The Realise Group realise their KPIs

      “Shout's digital smarts gave us the online presence we needed, when we needed it"

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        THE PROBLEM

        TRG needed to generate more retail and financial services leads, than their internal capability allowed. Also, having just acquired the licence of Field Agent, a mystery shopping app, they needed help recruiting shoppers onto the platform.

        OUR SOLUTION

        We developed a B2B lead generation strategy for cut-through across all industry verticals to include:

        • Organic Search – Ranking for highly targeted B2B mystery shopping keywords nationally
        • Content Strategy – Developing engaging content plus infographic creation to increase lead generation
        • Outreach Development – High value links to generate authority
        • Facebook/Instagram Ads – For Field Agent, to help recruit and acquire new mystery shoppers
        • LinkedIn & Email – For prospecting and account based marketing lead generation
        Organic Search Growth
        6x
        Mystery Shopping
        #3
        Mystery Shopping Programs
        #1
        ROI on Field Agent Recruitment
        7x
        ABM Program
        14x

        Imagine how guaranteed sales would change your marketing strategy.

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