Case Study
Sass & Bide

Designing a sustainable strategy for a leading fashion house.

We helped Sass & Bide grow 5x organic revenue

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    LET’S SEE HOW YOUR X-CHART COMPARES

    Let's see how your x-chart compares Get in touch today

    A made-to-measure campaign that help drive local and international success.

    Increased organic sessions
    2x
    Mobile Growth
    4x
    Return on ad spend
    4x
    Conversion increase
    70%

    Supporting the US Launch

    Providing the foundations of a scalable campaign allowed forward planning for the US launch of Sass & Bide.

    “Michael and the Shout team took a search & social brief and turned it into a broader, more impactful campaign and successfully executed our Soho launch." Sass & Bide

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      THE PROBLEM

      Sass & Bide is a leading Australia designer fashion label looking to increase customer acquisition online, reach new customers and increase the brand’s presence offline. Shout was commissioned to develop a strategy that would increase the visibility of the brand, and also launch the brand in the US.

      OUR SOLUTION

      Shout developed an organic paid search strategy across Australia, UK and USA.
      The focus was to own “designer” terms. These terms had high search intent for a user that intended to “shop the latest running” looks, in line with Sass & Bide’s brand essence.
      The only term that we did go generic on was Jeans. As this was the heritage of the brand’s history. We also worked closely with retailers such as Net-a-porter to ensure that branded terms remained at reasonable levels, and a bidding war didn’t occur on branded terms.

      Jeans 
      #4
      Designer Dresses 
      #1
      Desgner Skirts 
      #1
      Designers women's clothing 
      #1

      Guaranteed sales?
      Imagine how that can change your marketing strategy.

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        More results.

        Michael Jenkins

        Digital Strategist

        What you will learn from the chat

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          Michael Jenkins

          Digital Strategist
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          Michael Jenkins

          Digital Strategist
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          What you will learn from the chat

          Michael Jenkins

          Digital Strategist