Case Study
Eureka Skydeck

Turning a tourism favourite into a stand out favourite.

We helped Eureka Skydeck grow 5x organic revenue

What do you want to grow?

form x-chart

Let's see how your x-chart compares Get in touch today

    LET’S SEE HOW YOUR X-CHART COMPARES
    form x-chart

    Let's see how your x-chart compares Get in touch today

    Helping Victoria’s tallest tourist attraction hot new heights.

    Revenue Growth
    300%
    Conversion Increase
    45%
    School Excursion Bookings
    5x
    Return on Ad Spend down
    8x

    Remaining visible

    Remaining visible and interesting allowed Skydeck to remain relevant in a volatile market.

    “Shout gave us more effective digital marketing and was able to make us more competitive in an increasingly crowded tourism space.” Eureka Skydeck

    Let’s find out how big we can take your business

    Setup a consultation to forecast growth we can guarantee for your business.

      GET YOUR X-CHART
      form x-chart

      Get your FREE X-Chart from SHOUT in just 2 minutes!

      THE PROBLEM

      With tourism worth over $20 billion to Victoria, and an increased presence of new attractions and new operators, there is significant competition for the tourist dollar. Eureka has 3 main revenue streams. One casual visit/walk ins, overseas travel agents, and schools for excursions. Eureka wanted to increase all three revenue streams. Major Tourist attractions were scaling up marketing initiatives, and Eureka wanted to make sure it was one of the visited attractions Melbournians, Tourists and schools had in mind when wanting to explore Melbourne

      OUR SOLUTION

      The sophisticated campaign for a relatively small budget.
      We did a data driven paid and social serach campaign targeting tourism agents through South East Asia. And locally, targeting CBD with keywords such as “what to do in Melbourne”, including seasonal campaigns such as Australian Open, White Night, Grand Prix, School Holidays, Chinese New Year – as well as building buzz around big one-off events.
      Date night was also a profitable target. We targeted millennials with date night messaging, to increase the audience base of millennials, which was under represented in booking.
      For school excursions, we targeted educators through content marketing across social channels.

      "An increase in revenue across all 3 verticals. The campaign was so successful, the parent company engaged us for other businesses including the Tram Restaurant and Skydeck 89."

      Guaranteed sales?
      Imagine how that can change your marketing strategy.

        GET YOUR X-CHART

        More results.

        Michael Jenkins Image

        Michael Jenkins

        Digital Strategist
        Michael Jenkins Signature

        What you will learn from the chat

          Guaranteed Sales Starts With Locking in a Phone Call

          image

          Michael Jenkins

          Digital Strategist
          image
          In just 30 minutes I can map out an X-Chart, a guaranteed sales forecast for your business. Yep, that's right.....it's guaranteed
          Register for call

          Ready to Grow Your Business?
          We are.

          image

          Michael Jenkins

          Digital Strategist
          image

          You’re registering a call for
          .

          iconBack

          You’re registered!

          We’ll see you on January 7 at 11am AEST

          A confirmation has been sent to your email address.

          Click here to access your copy of Growth Tips For The Post Covid Economy.

          What you will learn from the chat

          Michael Jenkins Picture

          Michael Jenkins

          Digital Strategist
          Michael Jenkins Signature