Michael is a pioneer of the Australian digital marketing landscape. Since opening Shout in 2010, he’s driven growth for businesses of every shape and size. There isn’t a digital challenge he hasn’t seen or a platform he’s not experienced in.
A Reddit Ads agency for brands ready to do Reddit properly
Reddit is where people validate decisions, compare products and ask communities what to trust. Shout helps brands advertise with relevance, native tone, strong tracking and community-aware creative.
Get your personalised free X-Chart to find out
What is an X-Chart? A free, guaranteed forecast that shows exactly what Reddit ads could achieve for your business over the next 3, 6 and 12 months.
Gabriella Ruiz
Trusted by Australia’s most recognised brands
Here’s where most brands get Reddit ads wrong
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Ads that read as ads get called out
Reddit users are quick to spot and downvote anything that feels like a corporate pitch, and a bad first impression can follow your brand into the comments.
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Unsure if Reddit Ads are even worth the budget
With so many targeting options and formats to choose from, it’s hard to know where to start, or whether the platform is right for your business at all.
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Targeting too broad, or too narrow
Getting subreddit and keyword targeting wrong means either burning budget on the wrong audience, or missing the community that would have converted.
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No benchmark to compare against Facebook or Google
Without a clear read on expected performance, it’s difficult to know if Reddit Ads is delivering a better return than the channels you’re already running.
There’s a right way to do Reddit Ads, and we know it
Understand your Reddit ads performance
Reddit rewards authenticity and punishes anything that feels like a pitch, which means a strategy copied from Facebook or Google rarely translates here. The X-Chart is Shout’s proprietary audit, built around a guaranteed sales forecast for your business over the next 3, 6 and 12 months. It gives you a clear, commercial view of what your business needs to do to earn genuine results from the platform.
No obligation to sign
100% Confidential
Personalised for brand
A Reddit ads agency built for a platform that punishes bad marketing
Here’s how we see it
With hundreds of millions of weekly users, Reddit is too big to ignore, but its communities are quick to spot anything that reads as a corporate pitch rather than a genuine contribution to the conversation. Getting it right means understanding subreddit culture, choosing the right ad format, whether that’s a native-feeling post, video, carousel or an AMA, and targeting the communities and keywords that actually align with your brand, not just the ones with the biggest audience. Shout Digital builds Reddit strategy with that nuance in mind, and our senior team knows how to earn genuine engagement on a platform where the wrong approach gets called out.
We’re business people too,
and we understand how busy you are.
So here’s our pitch in 30 seconds.
We’re backed by multiple 5-star Google reviews, and every account is handled by a dedicated, senior team who understand that Reddit rewards patience and authenticity over a hard sell. Our clients have generated over $100 million in new revenue working with us, a track record built on knowing what genuinely earns attention, on Reddit and everywhere else. Ready to get it right? Book your call today.
Michael Jenkins
Reddit ads services that turn community research
into consideration and conversions
Reddit users can spot inauthentic marketing instantly, which means winning attention here takes more than swapping creative from another platform. Shout Digital builds a Reddit ad strategy around genuine community insights, from the subreddits worth targeting to the tone that earns engagement.
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Subreddit, interest and keyword opportunity audit
Uncover the communities, interests and keywords with genuine potential for your brand.
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Creative, headline and native tone diagnostic
Assess whether your creative and messaging feel native to Reddit, or like an ad that doesn’t belong.
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Pixel, event and retargeting readiness review
Make sure your tracking and retargeting setup is capturing every opportunity for conversion.
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Offer, landing page and comment strategy assessment
Review whether your offer, landing experience and comment engagement are built to convert Reddit’s audience.
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Conversion and consideration opportunity forecast
See the realistic conversion and consideration potential available to your brand on the platform.
Brands we’ve grown 5X, 10X even 50X
A site-wide content strategy helped drive rankings for brand and products
The team at Shout helped us create a digital strategy that drove sales and keeps us visible.
Bed Bath N Table
- #1
- SEO Position for Category
- #1
- SEO Position for Sub-Categories
- 91%
- Increase in Organic Traffic
Don’t take our word for it. Take theirs.
Meet the team behind your business growth
Reddit doesn’t reward guesswork, and neither do we. Every account is led by senior specialists with real experience turning strategy into results, backed by 15 years of industry experience.
Guy brings a postgraduate qualification and 10+ years’ experience across SEO, Google Ads, social and web development. He sits at the intersection of strategy and delivery — building client partnerships and cutting through jargon to deliver clear, measurable growth.
Gabriela has 14 years in performance marketing, including Head of Biddable Media at B&T’s 2023 Performance Agency of the Year, and 10 years in executive leadership. She develops data-driven strategy across all paid media and leads teams towards excellence.
With 10+ years across enterprise and technical SEO, CRO and analytics, Chamal specialises in turning complex websites into high-converting customer journeys — especially where SEO, journey optimisation and emerging AEO/GEO opportunities intersect.
Parmiss brings 15+ years of senior in-house and agency SEO leadership, having driven organic and paid search growth at Kmart Australia ($450M incremental revenue), Country Road Group ($35M) and REA Group ($375M). She now specialises in AI Search and Answer Engine Optimisation,.
Eric leads client services at Shout, bringing extensive digital marketing experience and a consultative approach to bridging strategy and business outcomes. He’s built a career on customer advocacy, turning complex challenges into clear, accountable growth plans.
Anna spent years as a TV editor for networks including Warner Bros., ITV Studios, Fremantle and BBC Studios, cutting shows like My Kitchen Rules and The Great Australian Bakeoff. She now brings that storytelling instinct to Shout’s content strategy.
15+ years running paid social and performance media for major brands — Nestlé, Nespresso, Lion and Spotify as Performance Director at Reprise Australia (APAC Agency of the Year, 2021). Deep, hands-on paid social expertise at real scale.
No matter where you are in Australia, X marks the spot.
Our entire team is based in Australia, across every capital city, with no offshoring.
One 30-minute call. A clear path to Reddit ads that convert.
Benefits of your X-Chart:
- Talk directly with a senior specialist
- Get your free X-Chart within 24 hours
- Get a roadmap built around what actually earns attention here
- Trusted by 1,000+ brands who've grown with us
400%
Revenue Growth
10X
Return on Ad Spend
4X
Organic Sessions
Rated 5 out of 5 stars
The team at Shout helped us create a digital strategy that drove sales and keeps us visible.
Sam Wood · 28 by Sam Wood
Your free X-Chart starts with a chat with one of our specialists
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FAQs
Your Reddit ads questions, answered
Find all the answers to your questions about our Reddit ads services here.
Reddit ads let brands place content directly into subreddit feeds, using formats like image, video, carousel, conversation and AMA ads that blend into the platform’s native feel. Advertisers target based on subreddits, interests, keywords or retargeting, and pay on a cost-per-click or cost-per-impression basis, similar to other paid social platforms.