The Challenge
Main Goals
Our Solution
By doing the hard work, we could compete against
28 By Sam Wood is an online fitness program. Sam wanted to scale up memberships on his SaaS Platform. The weight loss industry is highly competitive, with many competitors with large international brands. And significant digital infrastructure. The challenge was initially reach, then conversion and finally retention and increasing lifetime value. Shout was part of each stage, providing a fluid solution from startup, all the way through the growth cycle to over 15,000 online members.
- Cost per acquisition
- Membership Sign Ups
- Return on Ad Spend
By doing the hard work, we could compete against
bigger players
Shout developed an integrated search strategy.
Working closely with Google, Shout developed a rapid scale up model and forecasted growth on each channel with a guaranteed x-chart to provide dependable and transparent growth plans
The Brand is the Brand
Leveraging the latent power in Sam’s personal brand to compele against the faceless big brands
$21
Cost per acquisition
1%
Membership Sign Ups
10x
Return on Ad Spend
74%
Increase in organic growth
Shout showed us it’s not about how big you are, it’s how smart you do things.
Sam Wood - 28 by Sam Wood
We are digital marketing experts
