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SEO
What it Takes to Build Brand Credibility Online
There are several things you can do to present your brand as credible and trustworthy to your customers. If they trust you, then they will also be confident that you will provide them with an amazing product, service, and customer experience.
03 Feb 2020
10 Min Read
SEO
How to Improve Your Google Rankings for Keywords
With the demand for valuable content on the rise, search engine ranking algorithms constantly changing, and with the amount of competition getting fiercer by the day, it’s now become a challenge to get your web pages to rank well for a specific keyword. Here are some actionable tips you can use to get your keywords to climb up the search engine rankings for your target keyword.
03 Feb 2020
7 Min Read
Google Ads
Google Analytics – What You Get Out Of the Box
Google Analytics is a free digital analytics tool that helps you to understand the way users find and interact with your website. In this article, we’re just going to focus on the important stuff and walk you through some of the most useful metrics that you get right out of the box, what they mean, and what they can tell us about our marketing efforts.
03 Feb 2020
10 Min Read
Optimisation
Competitor Tools: Discover What Works and Why
Image Credit: NeONBRAND Butting heads with competitors might unsettle some people. And motivate a few others. Facing your competition might intimidate you initially, but it can be a good thing. It’s especially favourable when you use the right research tools. Competitor tools give you significant insights into your contenders’ business strategies. So that you can outperform […]
03 Feb 2020
10 Min Read
Ecommerce
Pound for Pound who has the best marketing? Weight Watchers vs Jenny Craig
Weight Watchers and Jenny Craig are established household names in dieting and weight loss. In 2018, Australians spent a total of $6.6 Billion on weight loss products. Both businesses are international and have been established in Australia for over a decade. So who has the best marketing strategy and implementation? We’ve taken a deep dive […]
01 Nov 2019
10 Min Read
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SEO and 404s for Big Retail
In the sprawling realm of e-commerce, a seamless online shopping experience is pivotal. However, the digital landscape is riddled with potential pitfalls, and 404 errors are one such challenge that can deter customers and undermine SEO efforts. If you have an eCommerce store with a large number of SKUs (thousands of SKUs), you have probably […]
15 Oct 2019
10 Min Read
Ecommerce
Flight Centre vs Webjet – an industry deconstruct
The competition between online booking agents has never been higher – with two main players competing for share of the market. In 2018, 63.56 million passengers flew through Australia on 673,600 flights. Flight Centre and Webjet represent two of the top online booking agents in Australia with a combined 12%+ market share. From time to […]
12 Oct 2019
10 Min Read
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Reviews & Testimonials
See what our valued clients say about us and find out what we can do for you through our digital marketing services
09 Jul 2019
10 Min Read