The Challenge
Main Goals
Our Solution
B2B lead generation strategy, + a social media recruitment campaign = results
TRG needed to generate more retail and financial services leads, than their internal capability allowed. Also, having just acquired the licence of Field Agent, a mystery shopping app, they needed help recruiting shoppers onto the platform.
Through Shout SEO company in Melbourne, The Realise Group significantly boosted organic search growth and enhanced online visibility, driving greater brand awareness and digital engagement across key markets.
- Organic Search Growth
- Mystery Shopping Programs
- Mystery Shopping
B2B lead generation strategy, + a social media recruitment campaign = results
We developed a B2B lead generation strategy for cut-through across all industry verticals to include:
- Organic Search – Ranking for highly targeted B2B mystery shopping keywords nationally
- Content Strategy – Developing engaging content plus infographic creation to increase lead generation
- Outreach Development – High value links to generate authority
- Facebook/Instagram Ads – For Field Agent, to help recruit and acquire new mystery shoppers
- LinkedIn & Email – For prospecting and account based marketing lead generation
Retail therapy
This combination of tactics helped The Realise Group realise their KPIs
6x
Organic Search Growth
#1
Mystery Shopping Programs
#3
Mystery Shopping
7x ROI
Field Agent recruitment
14x
ABM Program
Shout's digital smarts gave us the online presence we needed, when we needed it
The Realise group - The Realise group