The Challenge
Main Goals
Our Solution
With in store revenue taking a hit during the pandemic, Sportsco needed to get some runs on the board with their online presence.
Since opening in 1983, Sportsco has become a well established national sporting retailer. But their web presence and online store revenue was weak. COVID related store closures and a shift to online shopping meant they had to react quickly.
Through expert SEO consulting, they rapidly improved organic search growth, boosting online visibility and eCommerce performance.
- Organic Search Growth
- ROAS
- Increased eComm Revenue
With in store revenue taking a hit during the pandemic, Sportsco needed to get some runs on the board with their online presence.
We mapped a paid search & shopping strategy combined with an SEO overhaul, leading to impressive short term tactical results. Shout also scaled medium term traffic for key category, sub category and brand terms organically. Plus we created support for franchisees through digital local area marketing initiatives.
Our digital overhaul had Sportsco playing in the ROAS big leagues.
3x
Organic Search Growth
9x
ROAS
1.5x
Increased eComm Revenue
They are always proactive in working with us to continually refine and grow our brand's presence.
Sportsco - Sportsco