Since 1956, Deep Heat has built a thriving business based on products providing temporary pain relief for muscular and localised pain. From simple beginnings, it has a wide product range including creams, gels, sprays and patches, as well as joint and oral health solutions.
While they enjoy strong distribution through pharmacies, and strong brand recall, a poor digital strategy and emerging competitors led to a declining brand performance. Deep Heat were also looking to establish new product lines. They are know for “”heat”” products, but are also positioning into “”ice”” products as well joint health, to provide more holistic pain management solutions. Shout SEO service have delivered SEO rankings for Deep Heat within 01 year
- Organic Rankings
- Organic Revenue
- Organic Onsite Traffic
A combined SEO and SEM strategy
helped lift sales figures
Shout developed a digital strategy that would deliver more brand reach, frequency with target market and ultimately drive more sales.
This involved a demand generation strategy through organic search, paid search, remarketing, programmatic media, YouTube.
Boosting Performance
By understanding how SEO and SEM work together, we helped Deep Heart perform better and grow sales
43%
Increase in Organic Traffic
72%
Revenue growth
The Shout team helped us find a digital strategy that worked to get us active online, and keep us growing
Deep Heat - Deep Heat