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My Pet Warehouse

Google Ads

My Pet Warehouse

Consulting Google Ads SEO
The Challenge
My Pet Warehouse wanted to scale up in the face of their bigger competitor Petbarn, through their strengths in merchandising, product and ecommerce offerings.

Through expert ShoutDigital Sydney consulting, they improved conversion rates and increased online sales, driving scalable growth in a competitive market.

Main Goals
  • Revenue Growth
  • Traffic Growth
  • Conversion Rate Improvement
Our Solution

We identified under performing campaigns that were all bark and no bite.

Shout took existing unperforming channels and fuelled them with profitable and scalable campaigns.

We developed an industry leading organic search strategy to dominate across all categories, sub categories, brands and products. We also introduced “category killer” sites for niche pets like reptiles, creating a brand and site for each. We optimised then bid on terms to get maximum market share and dominate that product offering.
Paid search drove high ROI campaigns with a strong shopping focus

A focus on niche pets allowed us to herd new audiences in droves.

16x

Revenue Growth


6x

Traffic Growth


2x

Conversion Rate Increase


Shout Digital helped us scale our search & social to and helped us grow our brand presence. They exceeded our very high expectations.

My Pet Warehouse - My Pet Warehouse

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