Fitness digital marketing that builds a healthier bottom line

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    Digital marketing for fitness centres. No pain, just gain.

    Shout's X-Chart will show you the growth potential of your business. Ask us how

    Michael Jenkins

    Michael Jenkins
    Digital Strategist

    You’re in good shape with our fitness marketing process

    Need to strengthen sales in your fitness business? Our experts know how to build some digital marketing muscle.


    Health assessment

    Before any major changes to your body of work, we’ll do a full assessment of the health of your website and marketing. Where are your strengths and weaknesses? Where can improvements be made? And how can we boost the strength of your brand? We’ll determine all this and more in our initial phase.


    Strong strategy

    Whether you’re marketing a physical gym or virtual training, Shout can help you out-muscle the competition. We’ll create a plan that uses the right channels and messages for your audience, and exercise restraint with those that will do nothing for improving your return on investment.


    Run the campaign

    A specialist agency like Shout takes weight off your shoulders. We know the SEO techniques to help you climb to the top of Google’s rankings. We’re guns in designing fitness websites that work hard. And we’re well versed at using social media to promote (and let others spread the word) about your business.


    Health check

    Every consultation needs a follow up. So at Shout, we’ll monitor our activity to ensure it’s performing as well as can be, or modify our program if we think it could work harder. As you well know, it takes constant tuning to stay in good health, so we’ll keep reviewing and refining our marketing to build you a healthy bottom line.

    Let's make a plan for healthy ROI.

    Set up an SEO consultation and one of our SEO digital strategists can talk you through how we work and how effective good SEO can be for your business, how easy it is to align an effective SEO campaign to your existing digital strategy, and how many times better you can expect your online marketing to be.

    Strengthen your marketing with our fitness SEO strategies.

    Don't be satisfied with beautiful pictures and great messages, get a website that converts, that attracts interested customers, that drives business growth.

    Shout's web development strategies can turn your fitness website into a one way street to a very healthy bottom line.

    Social can drive growth for fitness businesses from gyms to yoga retreats to fitness centres and virtaul fitness tours, and Shout's digital marketing experts know how.

    By targeting the right people, with the right message, you can use social as a key part of your digital marketing mix, allowing others to spread the good word about your product.

    Shout can put more people into your pipeline, and convert them to leads so you get more people into your fitness business, by paying more attention to the key aspects of your pipeline - from attracting people who might be interested to get the details of people who are ready for your call. And we help you sustain your growth over years by leveraging the selling power in your database.

    Shout can make your database work harder, building interest in new offers and reinvigorating lapsed customers with proven CRM and Automation techniques.

    Dominate the health and fitness industry now

    Our fitness industry marketing agency is regularly enlisted by those across the industry looking to revolutionise the way they’re seen online.

    With specialist team members on board who understand the distinct requirements of modern gym advertising, we know how to ensure your brand lands in front of the eyes that matter most. From elite athletes to personal trainers and more – we work with industry professionals across the board to create powerful digital marketing outcomes.

    Online fitness marketing made easy

    As a dedicated health and fitness marketing agency in Australia, our experts have worked alongside notable names in the field. We have collaborated with our clients from all corners of the country to help them establish their name in the industry and power up their overall brand presence.

    From unique branding strategies to SEO campaigns, PPC management, social media and more, we’re here to support you in your journey to hitting your biggest goals. Smash your reps out of the park with our online fitness marketing, now available right across the country.

    Experience what it’s like to have a specialist team that knows the inner workings of digital marketing for personal trainers. No matter what area of fitness or health you work in, we know how to make sure you dominate it online.

    Discover results-driven SEO campaigns

    Shout’s tech team have helped clients rise up the ranks on Google and Bing for years on end. By developing and managing their end-to-end campaigns, we continue to support brands just like you in accessing fitness business marketing that’s tangible, results-driven and cost-effective.

    See your business land on top of search engine results pages for the long-term, generating more conversions, more leads and bigger ROI as a result. If you’ve lacked an edge online historically, now’s the time to utilise a channel that’s destined to bring you more website traffic than ever before.

    Pay-per-click strategies that keep you on-budget

    If you have a strict budget to adhere to and need instant wins, PPC through Google Ads, social media paid advertising and remarketing allows you to get teh exposure you need without the hefty price tag.

    Allow our gym marketing agency to bring you more members for the future with a powerful, agile and profitable pay-per-click campaign that lands you in front of your biggest audiences. Whether you’ve run SEO before or still are, your PPC campaign can either power up your existing strategies or overtake them for more rapid, short-term wins.

    Join hundreds of fitness centres and gyms just like you, who are kicking their goals out of the park with the help of our health club marketing experts.

    Back your marketing suite with stunning aesthetics

    If you’ve spent hard-earned dollars on marketing your website, but it cannot convert, you may be in desperate need of a redesign.

    Working alongside your brand, our experts in digital marketing for personal trainers can assess the current state of your platform, its functionality, SEO-friendliness, UX/UI components and conversion optimisation to ensure you’re getting maximum performance out of it.

    Suppose you haven’t even got a website up and running yet. In that case, we can also create a concept thats designed to turn into a well-oiled conversion machine, generating consistent interest with your biggest audiences online.

    Combine flawless aesthetics with technical must-haves, seamless UX and exceptional UI – our website design services for fitness and health brands is the first step to take when you’re looking to redefine how you’re seen across the digital sphere.

    Say it loud and proud with social media

    Nothing reaches audiences quite like the social world. Featuring the likes of Facebook, Instagram, LinkedIn, Twitter and more, our gym marketing gurus can put your strategy on the path to success.

    Utilise powerful paid advertising campaigns for pay-per-click promotion, or create an organic, consistent social feed that engages and nurtures your biggest prospects. No matter how you intend to be seen on social media, our online marketing fitness solutions ticks all the boxes.

    By your side at all times

    Shout prides itself on digital marketing solutions that are transparent, honest and holistic. Across each step of the journey, we’ll keep you in the loop to understand how your campaign is tracking and where opportunities sit. If we feel the strategy needs to be further shifted or developed, we’ll work with you to make it happen, ensuring your fitness business marketing approach is robust and ROI-driven.

    Best of all, we have a team of tech support specialists readily on hand to provide exceptional customer service at any point in time. We won’t leave you in the dark.

    A gym marketing agency with an edge

    We consider our approach to online domination a reinvented one. Instead of using tired and old techniques that don’t last, we use state-of-the-art tools, research and software to keep your campaign ahead of the campaign – no matter what channel we’re working in.

    As we’ve worked in the field for many years, we know what makes it tick. So if you’ve struggled to get traction online, you can trust Shout’s team to get you seen in all the right ways, with no shortcuts taken.

    We’re ready to help you build some digital marketing muscle.

    Get set, ready and go with our search engine optimisation packages, designed for businesses throughout Melbourne and wider Australia. As online traffic continues to soar, there’s never been a better time to get ahead of your competition

    Think of our consultants as PTs for your business growth.

    From new products to new customers with fitness digital marketing

    Whether you have a new product that needs highly targeted marketing, a new products you need to launch, or just want more customers, Shout can give you a healthy, sustainable, long-term solution that works.

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    Get in front of the people who matter with gym marketing agency

    Digital marketing can be everywhere your health or fitness message needs to be, helping you build awareness where it matters, generating interest, and converting interest into business.

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    Search works for fitness business marketing

    Shout understands search marketing and can structure a paid and organic fitness search campaign that combines the strengths of SEO and PPC and gets you where you need to be – on the front page.

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    Results worth shouting about

    Looking for the experts in health and wellness digital marketing?

    Fitness digital marketing FAQs

    We’ve compiled a list of the most commonly asked questions about fitness business marketing to help make your decision easier. Of course, if there are questions not included here, feel free to contact us and we will answer any questions you might have.

    When it comes to marketing a fitness business it is important to establish whether you are a local business like a physical gym or whether you are looking to sell digital products to a wider audience. Local SEO is highly important for local businesses and should be the cornerstone of all of your SEO on your website, whereas for those selling digital products like lessons and videos you will need to use SEO specific to your operations that can attract customers from anywhere.

    Think of it like this, if you needed a tennis coach you wouldn’t ask the boxing coach to do it in his spare time. You would recruit a dedicated tennis coach. It is the same with digital marketing, you want to have experts in their field handling this so you can focus on your business.

    For many companies in the fitness industry, having a complete in-house marketing department is an expense that is just not in the budget. Outsourcing to a dedicated fitness digital marketing agency gives you access to industry professionals and campaigns that will work at a price point that is accessible for even small fitness businesses.

    By improving your website, content and SEO a health and fitness marketing agency can improve your SEO standings and rocket you towards the top of Google searches. This includes appearing in local searches to attract customers in your area. Digital marketing will help establish a positive brand and message on social media platforms as well.

    Fitness is a specialised industry and content is going to be your best weapon to compete with your opposition. Having quality, fresh, thought-provoking and sometimes even controversial content is not only going to help bring more people to your business, but it is favoured by Google and will elevate you in search results.

    If your company goals include growth, more paying customers and wide recognition in the community – then yes! That is precisely what these marketing strategies are going to achieve, but they need to be handled correctly or they could work the other way which is why it is always best left to the experts.

    With so many different digital channels available in the modern world including myriad different social media platforms, it can be easy to forget some of the more traditional marketing methods. Electronic direct mail (eDM) campaigns remain the most successful way to market to your audience and should never be ignored.

    The best way is to enlist the experts at a digital marketing agency. Adopting a DIY approach means you will not investing as much effort as your competition, will not have the quality to rank highly and attract customers and will be taking yourself or your workers away from their regular duties.

    The best way is through dedicated fitness content that people are going to find valuable. This works by getting your audience to value your brand and also impresses Google so you appear higher in searches. Keyword research is also essential to weave through all of your content and having a fast, functional and good looking website is also critical.

    Without a dedicated marketing plan, you are going to be well behind your competition in the race to attract customers. You need to be able to stand out on digital platforms and marketing is the way to achieve this. The better and more effective your digital marketing, the more your fitness business will grow.

    Unless you are a large corporation with a dedicated in-house marketing team then it is a good idea to invest in a digital marketing agency. This is an affordable way to have the very best marketing strategies that will prove to be a strong ROI and you and your team can then focus on what you do best in your business.

    Invaluable insights

    Marketing insight collection from the digital marketing industry, google algorithm changes, client case studies and proven marketing strategies that will improve your digital marketing campaigns.

    Imagine how guaranteed sales would change your marketing strategy.


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      Digital Strategist
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