Want to improve your website for technical SEO? Start with this checklist

There are many aspects involved in the process of getting your website properly crawled and indexed by Google (and other search engines). These technical elements are what you use to achieve that, and is known as ‘technical SEO’. This is the journey of ensuring you meet all of the nitty-gritty requirements of modern-day search engines […]

Tracking your SEO performance

When it comes to SEO, there are several metrics you should start tracking ASAP, find out how to utilise the many sophisticated SEO tools available to you.

Writing for People and Search Engines at the Same Time

Your content is meant for people. SEO is designed to find your target customers and make your content visible to them. Google won’t pay you for ranking at the top; neither will it subscribe to your site. But humans will do these things for you.

SEO Expectations vs. Reality- How Long Does it Take To See Results?

Overview “How long does it take for SEO to bring results?”– This is one of the most frequently asked questions among website owners. The complexity and intricacy that shrouds the world of SEO has given birth to unrealistic expectations pertaining to when to start expecting  results. Most website owners think that SEO is a one-time […]

Google Trends and Tips

Marketers need to study and understand trends to stay ahead of the competition. To achieve business success in a fast-paced world, you need to search for trending topics. And use them to your advantage.

Shopify SEO Fundamentals

For an E-commerce website, SEO involves improving your site to ensure your product pages appear among the top organic search results. When you generate more traffic, you can convert the traffic to sales.

What is Search Engine Optimization

Search Engine Optimization (SEO) is the practice of improving different aspects of your website to enhance the user experience, increase traffic, and visibility in organic search results of major search engines.

What it Takes to Build Brand Credibility Online

There are several things you can do to present your brand as credible and trustworthy to your customers. If they trust you, then they will also be confident that you will provide them with an amazing product, service, and customer experience.

How to Improve Your Google Rankings for Keywords

With the demand for valuable content on the rise, search engine ranking algorithms constantly changing, and with the amount of competition getting fiercer by the day, it’s now become a challenge to get your web pages to rank well for a specific keyword. Here are some actionable tips you can use to get your keywords to climb up the search engine rankings for your target keyword.