Social Media

Analytics

Introduction to Facebook Analytics

In the words of Facebook, it’s new analytics tool is “people-first analytics for an omnichannel world” and should make it easier to track their customer’s activity more accurately. In this article, we’ll be giving a brief introduction to Facebook Analytics and how you can use it to improve your business.

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Social Media

Creating Facebook Custom Audiences

This Facebook for Business ad feature allows you to create custom audiences based on your customer list, website traffic, app activity, offline activity. In this article, you’ll discover how to create custom audiences for your Facebook ads.

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